Sample Resumé — Successful Application to INSEAD

Objective
To contribute my strong interpersonal skills, as well as experience, while acquiring my MBA at _______________ and applying the learned skills to reach my ultimate goal of affecting positive change to a company internationally.
Professional Profile
  • Solid background in Business Management and Technology in consumer goods packaging and luxury items industry.
  • Creative marketing experience in compiling promotional materials and marketing plans.
  • Proven leadership skills, relationship-building and problem-solving abilities - very supportive personality.
  • Goal-driven and highly self-motivated achiever with strong organizational and analytical skills.
  • Capable of handling multiple projects concurrently — multi-tasking talents and highly flexible.
  • Interpersonal and collaborative skills for successful negotiations.
  • Dedicated to team and company success — highly dependable with entrepreneurial attitude.
  • Strong work ethic to make considerable contribution to any organization.
Education
Hamburg University of Applied Science:
BusinessManagement
March 1999 - June 2003

Majored in Marketing
Graduated: Diploma in Business Management
Grade 1.49 on a scale from 6 - 1 (1 being the highest score)

Work History and Achievements

XXXXXXX GmbH - Bremervoerde (North Germany)

Affiliate of RPC Group plc is a European market leader in rigid plastic packaging with 50 operations in 10 countries. Number of employees exceeds 7,500. RPC develops, produces and markets plastic packaging for European consumer goods (predominantly food) industry. Annual turnovers: Group - approx. € 850 million, Site - approx. € 60 million, Business Unit - approx. € 14 million.

Business Unit Manager - Fresh and Frozen Food May 2006 - present
  • Managing one of the company's three business units
  • Interacting with Sales & Marketing teams of all RPC sites (50 sites in 10 countries), Marketing Services (UK), Design Studio (UK), advertising agencies, photo studios, exhibition organizers, etc.
  • Responsible for an annual budget in excess of € 14million
  • Authorized to conclude major deals and to sign contracts and agreements
  • Acquiring new packaging projects from the fast moving consumer goods industry
  • Responsible for our largest clients with a turnover of several million € per year
  • Supervising of 1 key account manager and 2 customer service representatives
  • Create marketing plans for business growth and create supporting material, e.g. brochures and flyers for promotion of business and services to new and existing customers
  • Responsible for presenting the group's presentation at international exhibitions in close association with Central Marketing and Services
  • Member of the group's corporate publicity group with responsibility for all marketing activities
Achievements
  • Negotiated exclusive agreements, customer prices, inter-company prices, salaries.
  • Created regular monthly management reports and improved the format of several.
  • Introduced new product information sheets for the production staff and clarified the extent of the projects they were working on.
  • Reorganized the Sales and Marketing Organization.
  • Built up Department with more efficient processes and structures.
Work History and Achievements cont.

XXXXXXX GmbH - Bremervoerde (North Germany)

Key account Manager Jan. 2005 - April 2006
  • Responsible for all Sales and marketing activities for assigned clients
  • Acquiring new customers and projects as well as serving existing customers
  • Responsible for organization and realization of new development projects
  • Introduced new product information sheets for the production staff and clarified the extent of the projects they were working on.
  • Interacted internally directly with General Management, Customer & Key Account Management, all Operational Departments, Purchasing, Sales, advertising agencies, photo studios, exhibition organizers, etc.
Achievements
  • Negotiated exclusive agreements, customer prices, inter-company prices, salaries
  • Created regular monthly management reports and improved the format of several
  • Introduced new product information sheets for the production staff and clarified the extent of the projects they were working on.
  • Presented our potential benefit to international clients — received very positive feedback
  • Asked by a group board member to collect and present information from a number of our production sites, both in Germany and internationally on basis of my organizational skills
  • Able to take over responsibility for international clients quickly because of fluent English and intercultural skills

XXXXXXXXXX - Bremervoerde (North Germany)

Junior Key Account Manager July 2003 - Dec. 2004
  • Responsible for all Sales and Marketing activities for my assigned clients
  • Responsible for a sales budget of approx. € 1.5 - 2million
  • Utilize cross-selling potentials and acquiring new clients and projects
  • Focussing on national clients and a few international ones with the potential of taking over more extensive international business in a short time-frame
  • Worked on special projects for the General Sales Manager and supported him with market analyses and statistics as a basis for strategic decision-making
  • Interacted internally directly with General Management, Customer & Key Account Management, all Operational Departments, Purchasing, Sales, advertising agencies, photo studios, exhibition organizers, etc.
Achievements
  • Became thoroughly familiar with the client portfolio and established good relations with customers
  • Acquired expertise in the technical parts of the product and the production processes
  • Created customer presentations
  • Analyzed business and business processes
  • Handled my first international business clients
Most Enjoyable Aspects of my Work
  • Creating new products and working on new concepts
  • Presenting new design ideas to customers and colleagues
  • Working on international teams
  • Analyzing markets and industries
  • Creating marketing strategies
  • Working with attractive products, i.e. luxury goods
Internship Experience / Diploma Thesis
XXXXXX International GmbH, Hamburg, Germany Nov. 2002 - April 2003
Diploma thesis: "The design of a marketing concept for XXXXX Leather Goods in the USA"
  • Conducted target market analysis in cooperation with XXXXX Inc., New Jersey, USA
  • Designed marketing plan and strategic recommendations regarding an improved market presence in the USA
XXXXXXX International GmbH, Hamburg, Germany Feb. 2001 - July 2001
  • Worked as assistant to product manager
  • Monitored and analyzed competitors' market activities
  • Coordinated launch of new collections and quantity allocation to boutiques
  • Created and launched new leather care set XXXXXX leather goods
XXXXXX GmbH, Bremervoerde, Germany Aug. - Sept. 2000
  • Acquired basic knowledge of business processes in an industrial company
Languages / Training and Certification
Languages
  • German - native language
  • English - (TOEFL CBT - 293/300 points)
  • French - basic working knowledge
  • Polish - basic knowledge
Computer Skills
  • MS Windows (95, 2000, NT, Me, XP)
  • MS Office (Excel, Word, PowerPoint, Access)
  • Visual Basic Programming
  • HTML Programming
Extracurricular Activities and Memberships
Co-organizer of "Rockstadl" music Festival
  • local music festival, giving newcomer bands a chance to get started and perform in front of large audience
  • annual event with up to a 1000 guests
Jury Member of the "Rock the City" Band Contest
  • annual event hosted by the city's drug abuse prevention department
Member of the "Freundeskreis Wirtschaft e.V."
  • charitable organization of HAW Hamburg alumni, professors and companies supporting the co-operation between schools and industry
Open BC / Xing
  • website for business-related networking
Hobbies
  • music - play guitar in a band, and piano
  • literature — contemporary German and American literature
  • sports — working out in the gym, running, swimming
  • travelling
  • cooking